65 Pickup Truck Resale Statistics on Value, Depreciation and Used-Market Demand

Pickup truck resale outcomes vary by segment, model, age and measurement method. The figures below cover the U.S. market and distinguish observed used-market results from iSeeCars estimates and Kelley Blue Book residual-value forecasts.

Key Pickup Truck Resale Statistics

The most useful headline figures span five-year retention, ownership age, used prices and model popularity:

  • Trucks averaged 34.2% five-year depreciation in the 2026 U.S. vehicle-market segment comparison.
  • Trucks averaged 34.8% five-year depreciation in the 2023 U.S. segment comparison.
  • Trucks averaged 40.4% five-year depreciation in the 2025 U.S. segment comparison.
  • Trucks averaged 42.7% five-year depreciation in the 2019 U.S. segment comparison.
  • All pickups averaged 19.1% depreciation after three years in the U.S. pickup segment.
  • All pickups averaged 33.3% depreciation after five years in the U.S. pickup segment.
  • All pickups averaged 44.5% depreciation after seven years in the U.S. pickup segment.
  • All pickups averaged 57.2% depreciation after ten years in the U.S. pickup segment.
  • A Ford F-150 retained an estimated $30,633 resale value after three years in the U.S. market.
  • A Toyota Tacoma retained an estimated 80.5% of value after five years among U.S. midsize trucks.
  • A Toyota Tundra retained an estimated 80.3% of value after five years among U.S. full-size trucks.
  • A three-year-old Ford F-150 averaged $30,260 in the U.S. used market.
  • A three-year-old GMC Sierra 1500 averaged $34,767 in the U.S. used market.
  • Ford F-150 represented 19.5% of one- to five-year-old used-truck sales in the United States in 2024.
  • Pickup-truck owners kept their vehicles an average of 8.7 years in the U.S. light-duty pickup ownership study.
  • Green pickup trucks averaged 19.3% depreciation over three years in the U.S. color comparison.

Contents

The iSeeCars segment comparisons measure depreciation over five years in the U.S. vehicle market. Depreciation is the decline from the new-vehicle basis used by the study, so these figures describe a segment estimate rather than a guaranteed private-party, trade-in or dealer offer.

Comparison period Trucks Other reported comparator
2019 five-year comparison 42.7% depreciation —
2023 five-year comparison 34.8% depreciation —
2025 five-year comparison 40.4% depreciation —
2026 five-year comparison 34.2% depreciation Overall vehicles: 41.8%; SUVs: 44.9%
2026 five-year comparison 34.2% depreciation Hybrids: 35.4%; EVs: 57.2%

Source: The Top 25 Cars That Hold Their Value Best – and the 25 Worst.

The 2026 table places trucks below the overall vehicle-market average of 41.8% depreciation by 7.6 percentage points, according to the source’s reported comparison. SUVs, hybrids and EVs are included only as broad segment comparators, not as pickup-specific results.

The series shows why a single “pickup resale value” number can be misleading. The reported truck estimate was 42.7% in 2019, 34.8% in 2023, 40.4% in 2025 and 34.2% in 2026; the measurement periods and source segment definitions should remain attached to each number.

Pickup Truck Depreciation Statistics by Ownership Age

The iSeeCars model and category tables provide estimates at three, five, seven and ten years. They are based on observed vehicle prices and a mathematical model, not guaranteed resale quotes.

Vehicle or segment 3 years 5 years 7 years 10 years
Ford F-150 18.9% 38.6% 49.4% 62.4%
Full-size pickups 23.7% 37.0% 48.2% 61.6%
All pickups 19.1% 33.3% 44.5% 57.2%
All cars 24.8% 41.7% 52.5% 65.1%

Source: Ford F-150 Resale Value and Depreciation.

For the Ford F-150 specifically, the estimated resale value was $30,633 after three years, $23,204 after five years, $19,133 after seven years and $14,194 after ten years. Those dollar figures are model estimates for the U.S. Ford F-150 market, while the percentages express depreciation from the study’s new-vehicle basis.

The category pattern is gradual rather than uniform. All pickups were estimated at 19.1% depreciation after three years and 57.2% after ten years, while all cars were estimated at 24.8% and 65.1% at those same ages; these are estimates and not direct transaction-price comparisons.

Best Resale Value Pickup Trucks by Segment

Five-year retained-value rankings differ substantially by pickup size and model. The figures below are iSeeCars estimates for the U.S. market and should not be read as guaranteed offers.

Segment Model Five-year value retained
Midsize Toyota Tacoma 80.5%
Midsize Ford Ranger 68.8%
Midsize GMC Canyon 66.8%
Full-size Toyota Tundra 80.3%
Full-size Ram 1500 61.8%
Full-size Ford F-150 61.4%
Small Ford Maverick 68.2%
Heavy-duty Ram 3500 79.8%
Heavy-duty Ford F-350 Super Duty 79.6%

Source: Best Resale Value Trucks.

The heavy-duty estimates have an important scope caveat: business-use mix may differ from light-duty trucks. Segment rankings also do not establish that size alone causes a resale outcome, because model, configuration, mileage, condition and market demand are not isolated here.

Kelley Blue Book reported different five-year residual-value projections for specified 2024 models: 62.6% for the Toyota Tacoma, 60.4% for the Toyota Tundra and 54.0% for the Ford Maverick. These are forecasts of the percentage of original sticker price remaining after 60 months, not realized sale prices.

Source: 2024 Best Resale Value Awards: Top Cars, Trucks, and SUVs.

Three-Year Pickup Truck Resale Prices and Savings

An iSeeCars off-lease study reports observed average prices for three-year-old pickups in the U.S. market. The average three-year depreciation across listed pickup models was 34.3%.

Three-year-old pickup Average used price Depreciation
Nissan Titan $27,357 38.1%
Ram Pickup 1500 $27,565 37.4%
Chevrolet Silverado 1500 $28,469 36.1%
Ford F-150 $30,260 34.9%
GMC Sierra 1500 $34,767 35.4%

Source: Off-Lease Cars: What Are the Best Deals?.

The same study’s average-price comparison reported savings versus new of $16,869 for the Nissan Titan, $19,040 for the GMC Sierra 1500 and $16,210 for the Ford F-150. “Savings” here is the study table’s comparison with new pricing, and the used prices are averages rather than guaranteed transaction prices.

These observations are useful for understanding the three-year off-lease window, but they should not be combined with the F-150 model estimates as though they were the same measurement. One is an observed average used-market price study; the other is a resale-value estimate based on observed prices and a mathematical model.

Used Pickup Truck Sales Share and Model Popularity

The 2024 iSeeCars ranking covers one- to five-year-old used trucks sold in the United States. It excludes heavy-duty versions, so the shares describe the ranking’s light-duty used-truck population rather than every pickup transaction.

Model Share of one- to five-year-old used-truck sales, 2024
Ford F-150 19.5%
Chevrolet Silverado 1500 15.6%
Ram 1500 13.6%
Toyota Tacoma 10.5%
GMC Sierra 1500 7.7%
Chevrolet Colorado 4.1%
Jeep Gladiator 3.7%
Toyota Tundra 3.7%
Ford Ranger 3.2%

Source: The Best-Selling Used Trucks.

Sales share is a market-activity measure, not a direct retained-value measure. A model can have a large share because many vehicles enter the used market, while resale value depends on the relationship between original pricing and later used pricing.

The ranking nevertheless provides a useful demand context for resale analysis. In this defined 2024 population, the Ford F-150 accounted for the largest reported share, followed by the Chevrolet Silverado 1500 and Ram 1500.

Pickup Ownership Duration and Resale-Value Factors

Pickup owners kept their vehicles for an average of 8.7 years in the U.S. light-duty pickup ownership-duration study, compared with 8.4 years for the overall vehicle ownership average. The 0.3-year difference is a comparison of the study populations and definitions, not a resale-price effect.

Pickup model Average ownership duration
Nissan Frontier 9.1 years
Toyota Tacoma 9.0 years
Nissan Titan 8.9 years
Toyota Tundra 8.8 years
GMC Sierra 1500 8.5 years

Source: How Long Do People Keep Their Cars?.

Ownership duration is not vehicle lifespan and does not directly measure resale price. It does, however, define a long holding period that differs from the three- and five-year resale windows used in the other studies.

Color comparisons add another descriptive resale context, but they are not causal evidence. In the U.S. pickup color study, green trucks depreciated 19.3% over three years, red trucks depreciated 28.8%, and orange trucks depreciated 16.0%; orange represented only 0.4% of trucks in that study population.

Source: The Best and Worst Car Colors for Resale Value.

The color study itself warns against isolating paint color from model, trim, mileage or condition. More broadly, the supplied resale and depreciation figures are estimates or observed averages, while Kelley Blue Book’s figures are residual-value projections; none should be presented as a guaranteed private-party, trade-in or dealer price.

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